Naturally much of the debate initially focused on the social implications of the existence of such a competition, with people weighing in on either side. I dislike the fact that the women participating in the videogame competition would not be judged on the basis of gaming prowess. In an exceedingly hilarious and ironic exchange, I was called “fat and ugly” because I didn’t support the notion of a beauty pageant for women gamers, since beauty pageants judge you mostly for your appearance. In fact, this “videogame competition” did not even require entrants to be gamers! Yet strangely enough, one of the ways in which the participants would be whittled down to the finalists was through an online gaming competition. A bit of a contradiction, no?
Other dodginess, such as unclear rules, lack of clarity about judging, even legal establishment as a business eventually came to light. Their website is fairly unprofessional as well, riddled with typos and spelling errors, and just really evasive about contact information. There were no names listed, no addresses at the time. It doesn’t exactly inspire trust in the people who manage the website.
Thanks to Faith from Destructoid and Trina from Gaming Angels we have an account of their investigation. It is still unclear as to whether the company running this competition is reputable, but perhaps this is the most telling fact.
EDIT: 1up.com has a decent article on it as well.